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About Us About Diyar

DIYAR Trading Centre
Your Trusted Partner

DIYAR Trading Centre has been a trusted name in the wholesale and retail industry of home appliances, electronic appliances, and kitchen appliances since 2001. With over two decades of experience, we have built a strong reputation for delivering quality products, reliable service, and long-lasting partnerships.

As an authorized distributor of world-renowned brands such as MIDEA, HYUNDAI, and others, we provide our customers with innovative and dependable solutions for modern living. In addition, we proudly develop and distribute our own OEM brands – IBEST, EUROSTYLE, ELITA, and more – ensuring a wide range of choices that meet diverse customer needs and budgets.

Our wholesale and retail operations allow us to serve a broad customer base, from large-scale partners to individual households, always with the same commitment: quality, affordability, and trust.

24+ years of experience in the appliance industry.

Distributor of world-class brands (MIDEA, HYUNDAI, etc.).

Exclusive OEM brands (IBEST, EUROSTYLE, ELITA, etc.).

Strong presence in both wholesale and retail markets.

Trusted by thousands of customers and partners across the region.

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Journey Our Journey

Journey to Excellence

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2001 – Foundation

DIYAR Trading Centre was established, entering the wholesale and retail market of home appliances, electronics, and kitchen products.

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2003 – First Distribution Partnerships

Partnered with well-known international brands, strengthening our presence in the regional market.

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2007 – Expansion in Wholesale & Retail

Increased distribution network, supplying appliances to a growing number of retail outlets and direct customers.

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2010 – Launch of OEM Brands

Introduced our own trusted product lines: IBEST, EUROSTYLE, ELITA, and others, providing affordable and reliable solutions to our customers.

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2015 – Digital Transformation

Expanded our operations with improved logistics and customer service, adapting to modern retail and wholesale demands.

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2025 – Trusted Industry Leader

With over 24 years of experience, DIYAR continues to be a trusted distributor of global brands such as MIDEA and HYUNDAI, while growing our OEM product portfolio to meet evolving customer needs.

Business Goal WE LEAD THE MARKET WITH QUALITY

We build trust through trade and innovation

Our Vision

To be a leading trading company in the region by offering high-quality appliances and creating value for customers, partners, and communities.

Our Mission

• To strengthen partnerships with global and local brands.
• To continuously expand and improve our OEM product range.
• To provide reliable and affordable home and electronic solutions.
• To deliver exceptional customer service and maintain long-term relationships.

Production Our Products

Products we offer

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